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FLOWER CROWNS TO DIY FOR!

We’re in the midst of music festival season, which means it’s time for flower crowns! LA-based flower crown designer, Carolyn Brown, dropped by the…

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WALL OF SOUND

So Cal-based Bad Suns and Norwegian electronic duo Lemaitre definitely set a record for volume levels at the Hollister House. Bad Suns perform We…

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THE MANE EVENT

Nothing says laidback beach day like a braided hairstyle. Check out these must-try braids from the Hollister House Braid Bar! Braid Breakdown: Here’s a…

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FOURTH OF JULY COOKOUT

Happy Fourth of July, from me and all my friends! Draw some outfit inspiration from my favorite outfits I’ve spotted around the Hollister House…

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PUT THIS DAY ON REPLAY

Santa Monica Beach erupted with the sound of screaming fans as Zendaya took the Hollister House stage this week. Zendaya moves to the beat…

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TURNTABLES & TEMPOS

Fans of Chromeo got something unexpected from the funk/disco/soul-inspired duo, Dave 1 and P-Thugg… A DJ set by not just one, but both guys….

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Regular or Goofy

Here’s a quick breakdown of the steps: You’re either “regular” which means you have your left foot forward, or you’re “goofy” which means you…

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FRESH OFF THE PRESS

Chill out this Summer with a glass of fresh, cold pressed juice! We like cold pressed juicers best. They get the most nutrients out…

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THE CRAZIEST DAY YET

When MKTO AND Cody Simpson show up to perform on the same day, things get pretty crazy… Fans lined up hours before the event…

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SUMMER GOLD

So, Sir Sly dropped by! But before that all got started, we sat down with the guys in the Hollister Jeans Lounge to talk…

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So Cal Tracks

So Cal Stylist

  • Hollister #SoCalStylist: Floral Fixation

    A flower crown is the perfect hair accessory! Check out my video, get some inspo, and share a pic on Instagram with the tag #SoCalStylist. I'll feature my faves! - Davia, #SoCalStylist

  • Hollister #SoCalStylist: Festival Ready

    Drapey knit T-Shirts are perfect for music festivals. They go awesome with everything! What are you wearing to music festivals this year?! Show us on Instagram with #SoCalStylist.

  • Hollister #SoCalStylist: Style Q&A with Frankie

    #SoCalStylist Frankie is at The Parker Palm Springs, talking trends and answering fans' style questions! Tweet your questions with the tag #SoCalStylist!